---
title: "HubSpot pages with G2 marketing content"
slug: "hubspot-pages-with-g2-marketing-content"
updated: 2025-06-04T23:05:05Z
published: 2025-06-04T23:05:05Z
---

> ## Documentation Index
> Fetch the complete documentation index at: https://documentation.g2.com/llms.txt
> Use this file to discover all available pages before exploring further.

# HubSpot pages with G2 marketing content

Adding [G2 Badges](https://documentation.g2.com/docs/g2-badges) and [G2 widgets](https://documentation.g2.com/docs/widgets) to HubSpot websites or landing pages enables you to highlight your G2 reviews, help buyers understand your competitive landscape, and drive review generation efforts.

## Before getting started

Before proceeding with the following steps, make sure you have the embed code for the G2 Badge or widget you want to add to your email.

To access G2 Badge embed codes, go to [my.G2](https://my.g2.com/~/badges), then **Marketing Content** > **G2 Badges**.

![The G2 Badges tab in my.G2.](https://documentation-g2-com-images.s3.us-east-1.amazonaws.com/hubspot-emails-g2-badges-tab.png)

To access G2 widget embed codes, go to [my.G2](https://my.g2.com/~/widgets/star_rating_widgets), navigate to **Marketing Content** > **Widgets**, then choose your widget.

![The Star Rating widget tab in my.G2.](https://documentation-g2-com-images.s3.us-east-1.amazonaws.com/hubspot-emails-star-rating-widget.png)

              
              

For more information on embedding widgets, refer to the [Widgets](https://documentation.g2.com/docs/widgets) documentation.

## Embedding G2 marketing content in HubSpot websites and landing pages

![Demo of adding an email to HubSpot](https://documentation-g2-com-images.s3.us-east-1.amazonaws.com/hubspot-landing-page-add-g2-content.gif)

To add G2 Badges or widgets to HubSpot pages:

1. Log in to [HubSpot](https://app.hubspot.com/), then navigate to **Marketing** > **Landing pages**.
2. Select **Create**, then choose **Landing page** or **Website**.
3. Choose a page type and template.
4. From the *Content* tab, search for the **Rich text** component, then select and drag it to the desired location on your page.
5. Select **Advanced** > **Source code**, then paste your embed code.
6. Select **Save changes**. Your page preview will update immediately with your G2 content.