Create HubSpot workflows with G2 data

G2 has provided several examples that show how you can create HubSpot workflows with G2 Buyer Intent data. These examples can either be used directly or as inspiration to build more HubSpot workflows for your organization.

Review the Filter and identify G2 Buyer Intent signals section to find more information about some of the G2-specific filters used to build the example workflows.

G2 does not directly support building individual HubSpot workflows for customers beyond these included examples.

• Example workflow #1: Assign a company as a HubSpot target account based on G2 Buyer Intent activity
• Example workflow #2: Email campaigns to target specific G2 Buyer Intent activity
• Example workflow #3: Notify HubSpot company owners about G2 Buyer Intent activity
• Example workflow #4: Create tasks for company owners based on G2 Buyer Intent activity
• Example workflow #5: Perform sales qualification based on G2 Buyer Intent activity
• Example workflow #6: Assign a customer profile tier based on G2 Buyer Intent activity
• Example workflow #7: Use a contact-based active list for email campaigns