HubSpot pages with G2 marketing content
  • 07 Sep 2023
  • 1 Minute to read
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HubSpot pages with G2 marketing content

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Article Summary

Adding G2 Badges and G2 widgets to HubSpot websites or landing pages enables you to highlight your G2 reviews, help buyers understand your competitive landscape, and drive review generation efforts.

Before getting started

Before proceeding with the following steps, make sure you have the embed code for the G2 Badge or widget you want to add to your email.

To access G2 Badge embed codes, go to my.G2, then Marketing Content > G2 Badges.

The G2 Badges tab in my.G2.

To access G2 widget embed codes, go to my.G2, navigate to Marketing Content > Widgets, then choose your widget.

The Star Rating widget tab in my.G2.

For more information on embedding widgets, refer to the Widgets documentation.

Embedding G2 marketing content in HubSpot websites and landing pages

Demo of adding an email to HubSpot

To add G2 Badges or widgets to HubSpot pages:

  1. Log in to HubSpot, then navigate to Marketing > Landing pages.
  2. Select Create, then choose Landing page or Website.
  3. Choose a page type and template.
  4. From the Content tab, search for the Rich text component, then select and drag it to the desired location on your page.
  5. Select Advanced > Source code, then paste your embed code.
  6. Select Save changes. Your page preview will update immediately with your G2 content.