Custom Questions
- 28 Mar 2023
- 1 Minute to read
- DarkLight
Custom Questions
- Updated on 28 Mar 2023
- 1 Minute to read
- DarkLight
Article Summary
Custom questions enable you to ask questions about your product that aren't included in the standard G2 review form. Use insights from your custom questions to better inform your marketing content and product roadmap.
Custom questions are added in the About the Product section of the G2 review form. Reviewers are not required to enter answers for custom questions before submitting the review form.
Responses to custom questions are not made public and do not appear on your G2 product profile.
Creating custom questions
You can add up to two custom questions to the review form for each of your G2-listed products. Your questions can either be in a free-text or single-select format. For each single-select question added, you must also provide a list of up to five answers that reviewers can choose from.
To add custom questions to your review form, please contact your G2 representative. Your custom questions should not:
Example custom questions
With custom questions, you can learn more about the features that are most important to your users, their unique use cases for your product, or which onboarding resources helped them the most.
The following table lists some example questions you might choose to ask:
| Purpose of question | Question type | Question | Answers |
|---|---|---|---|
| Time to value | Single select | How quickly did you realize business value? | 1-3 months 4-6 months 7-12 months 12+ months |
| Feature value | Single select | Which feature do you find most valuable? | Feature A Feature B Feature C |
| Product usage | Single select | Select the most important reason you are using {your product name}? | Reason A Reason B Reason C |
| Customer persona | Single select | What team or department are you in when using {your product name}? | HR Finance Product Management Product Marketing IT |
| Feature research | Free text | What is an opportunity area for {your product name}? Are there any specific features you would add? | N/A (free response) |
Analytics for custom questions
To access response data for your custom questions, go to my.G2, then Review Management > Custom Questions.
For each question, G2 reports the total number of responses to each of your questions, the response rate, and the distribution of responses. If you remove a custom question, response data for the question will still be available in my.G2.
