HubSpot: List contacts for associated companies with recent G2 Buyer Intent signals
  • 09 May 2022
  • 1 Minute to read
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HubSpot: List contacts for associated companies with recent G2 Buyer Intent signals

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Because G2 Buyer Intent signals are captured at the company level, all contacts associated with the company in the signal are included in this list. Inclusion in this list does not mean a specific contact generated the corresponding Buyer Intent signal.

This example list includes all contacts for companies that have generated a G2 Buyer Intent signal in the past 30 days.

Refer to the HubSpot emails with G2 marketing content documentation to target this list with an email featuring G2 marketing content.

To build this list:

  1. In HubSpot, navigate to Contacts > Lists.
  2. Select Create list to enter the Create a list editor.
  3. Select Contact-based, enter a List name, then select Active list or Static list.

For more information on the differences between active and static lists, refer to HubSpot’s Differences between saved views, active lists, and static lists documentation.

  1. Select Next to begin adding filters to your new list.

  2. Select Add filter.

  3. Search for and select G2, then select G2: Buyer Intent Details Contact properties.

  4. Select Occurred.

  5. Change is equal to to is less than, then enter 30 in the days ago field.

Hubspot contacts with recent Buyer Intent signals filter 1

  1. Select Save list.

Your HubSpot list might need time to process depending on the quantity of G2 Buyer Intent data available in your HubSpot environment.