Contents x
    List companies using products that integrate with your product
    • 14 Feb 2023
    • 1 Minute to read
    • Dark
      Light
    Contents

    List companies using products that integrate with your product

    • Updated on 14 Feb 2023
    • 1 Minute to read
    • Dark
      Light
    Article Summary

    This example list uses the G2 Stack - Products and G2 Stack - Last Identified properties to find companies using products that integrate with your product. Use this list to create a targeted campaign highlighting how your product can work seamlessly with other software in their tech stack.

    For more information on G2 Stack data, refer to the G2 Stack documentation.

    To build this list:

    1. In HubSpot, navigate to Contacts > Lists.
    2. Select Create list to enter the Create a list editor.
    3. Select Company-based, enter a List name, then select Active list or Static list.

    For more information on the differences between active and static lists, refer to HubSpot’s Differences between saved views, active lists, and static lists documentation.

    1. Select Next to begin adding filters to your new list.
    2. Select Add filter, then search for and select Company properties.
    3. Search for and select G2 Stack - Products.
    4. Change the filter logic from is equal to to contains any of, then enter the Stack products you want to filter for.

    The product names you enter into this field must exactly match the product name as listed on G2. Partial matches are accepted.

    filter by stack products

    1. Select Add filter, then select Company properties.
    2. Search for and select G2 Stack - Last Identified to refine products based on the last time G2 confirmed they were in each company's tech stack.
    3. Change the filter logic from is equal to to is after, is before, or is between, then select a date or date range.

    filter by stack last identified

    G2 recommends applying a six-month window to the G2 Stack - Last Identified property to balance data accuracy and volume.

    1. Select Save list. Depending on the quantity of G2 Stack data available in your HubSpot environment, your list might need time to process before it can be used.

    Refer to the HubSpot emails with G2 marketing content documentation to target this list with an email featuring G2 marketing content.

    What's Next